Wednesday 9 October 2013

Hethertons Bakery launches Amy's loaf


Hethertons Bakery today announced the launch of a unique new Spelt loaf, named Amy’s Loaf. The spelt loaf, containing honey and oats, has been launched to raise money for Swings & Smiles, a local charity looking to build, equip and run a recreational facility for families with special needs children. 
The loaf will be on sale from Monday 4th November.

Named after Amy Cook, the daughter of Swings & Smiles founder, Sian Cook, the loaf will retail at £2.50 with a proportion of the proceeds being donated to Swings & Smiles. Sian Cook commented: “We are so grateful to Hethertons Bakery for choosing us as the charity to benefit from their unique new spelt loaf and we hope that many of you will go to the bakery to sample this delicious new offering.”

Today also sees some exciting changes for Hethertons at The Kings Coffee House, including a relaunched menu featuring fabulous locally produced ingredients; traditional afternoon teas; longer opening hours from Monday to Saturday, and for the first time, they will be opening on Sundays offering a great Sunday brunch menu. Hethertons are also pleased to announce that you can now enjoy a glass of wine or local beer with your meal having been granted an alcohol license.

Sue and Mark Hetherton said of the changes: “'We are delighted to be teaming up with Sian and the Swings & Smiles team and very much hope that through our loaf, our cupcake competition to help us launch Amy's cupcake, and various other ideas we have for the future, that we can do our bit to help an extremely worthwhile cause. We are also very excited about our new menu and that we are now able to offer our customers a small range of wines, spirits and locally produced beer and cider with their food. Our bread has always been produced using locally grown flour and we are now extending that ethos to the food and drink we offer and working with local produces and suppliers as far as possible.”

Hethertons Bakery is a family run business, founded originally in the 1980s by Mark and his father in law Fred. They then sold the bakery and Mark went on to enhance his baking skills whilst working for Le Grand Moulins de Paris alongside some of France’s most gifted bakers. In 2002 the bakery came up for sale again and Mark, with the support of his wife Sue, snapped it up, restored it to its former glory and started producing top quality breads and confectionery using locally grown wheat. Then in 2004 Mark and Sue decided that the 17th Century building on the Broadway known as The Kings Coffee House should be revived as a coffee shop and transformed it into the warm and welcoming environment that it is today.

Swings & Smiles was founded in 2007 to provide indoor and outdoor opportunities where children, young people, their families and carers can play together without the pressures, limitations and risks often experienced in wider community situations for families with special needs children.

Come down to Hethertons@The Kings Coffee House on The Broadway on 4th November between 8am and 4pm to sample the new loaf and canapés from the new menu. A percentage of proceeds from all sales made between 8am and 4pm on Monday 4th November will be donated to Swings & Smiles.

There will be a special cake cutting ceremony at 11am to be attended by the Mayor of Newbury (TBC), Amy Cook, Sian Cook, Sue and Mark Hetherton.



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